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Snickers Hungerithm

The Internet gets a little angry when it's hungry. So we created an advanced algorithm that monitors the mood online
and adjust Snickers prices accordingly every 10 minutes, all across Australia.  
The Hungerithm scans over 14,000 social posts a day (including the ones in this video), and even understands slang and sarcasm.


Jackson Harper and Shannon Crowe

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