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Victoria Bitter:
WWI Centenary
April 2015 marked the 100th anniversary of Gallipoli, the biggest battle in Australian history.
VB, which donates $1 million to veteran welfare every April, had a little left over to make this ad.
ART DIRECTOR:
Luke Thompson
2015 Bronze Clio
Gunn Report:
Top 20 Ads of 2015
Best Ads On TV:
Ad of the Week
800,000 views
in its first week
The campaign inspired this parody by Aussie comedy duo "Idiot Box":
.
COMING 24 MAY Sorry for the incovenience
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