top of page
Uber: Get Your Ride Right
How do you get people to stop defaulting to regular Uber when other Uber types are often better for specific occasions? By creating stories where each new twist makes the story befitting to a new ride type. Spots directed by Jim Jenkins.
Heading to the beach? You need an UberX. Whole family's going? Maybe an UberXL. But it's to spread grandpa's ashes? You need an Uber Black. We used evolving, sometimes twisted stories like this to touted Uber's array of ride types. Spots directed by Jim Jenkins.
Featured in Muse by Clio, the Drum and AdAge / Creativity's Top 5.
DIRECTOR:
Jim Jenkins
GCD:
Zoe Kessler
CREATIVES:
Kevin Fritz, Zoe Myers, Katyana O'Neill, Boris Opacic, Matt Sorrell, Marjorie Vardo
Featured in Muse by Clio, the Drum and AdAge / Creativity's Top 5.
DIRECTOR:
Jim Jenkins
GCD:
Zoe Kessler
CREATIVES:
Kevin Fritz, Zoe Myers, Katyana O'Neill,
Boris Opacic, Matt Sorrell, Marjorie Vardo
bottom of page