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Pringles: Brand Relaunch & Super Bowl 2026
Pringles wanted to speak to their wide range of unique attributes, from being stackable to duck lip-able. While also reviving their famous "Once You Pop, You Can't Stop" campaign. Sadly, you can no longer legally say "You Can't Stop" and imply addiction.
So we made it more about the fun weird things Pringles' fun weird attributes inspire. Especially if you happen to be Sabrina Carpenter.





CREATIVES:
Kelly Scollard, Taylor Osborn
CO-CDs:
Dan Greener, Austin Mankey, Mike Motch (Pringleleo),
Scott Kaplan, Matt Vescovo (Duck King)
ECD:
Dan Kelly
New York Times – #3 Super Bowl spot
Muse by Clios Top 5 Ads of the Week
(Super Bowl version)
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